Museum NYC App
The Problem
When I was an art student many times, I would have to visit museums, and not for free, the cost of each museum
depending on the time of day and even with a student discount was not cheap. Upon many discussions with others, I realized as New Yorker's we do not take advantage of museums and culture due to the cost. Museum NYC is a cost-effective way to enjoy museums in New York, by offering a subscription system based on the purchase of credits, you can effectively visit any museum in New York for a cheaper cost than purchasing from each museum directly.
Research Key Takeaways
Subscription services are a recurring revenue stream allowing ease of cash flow while increasing customer loyalty and engagement.
However, a challenge is keeping customers who were initially lured by discounts or signed up to test out the service
Protype / Design
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Ideate
A win-win for retailers and consumers
Subscription administrations advantage clients by making installments as frictionless as conceivable. When clients start a repeating installment — ordinarily month to month — they know they can anticipate standard conveyance of merchandise or administrations.
Including a membership benefit to more conventional deals can provide a modern income stream to a business.